Stand out like this

Stand out like this

Our riders don’t just wear Squid Game costumes they become the players. Every ride is a challenge, every glance is a win.

In the arena of attention, only one thing matters: survival of the boldest.
Your brand has one shot one chance to stand out.

Will it win the crowd, or be eliminated? 🟥🟩

WELCOME TO THE MARKETING GAME.

A statue featuring two individuals back-to-back: one clad in a futuristic gray coat and hood with a black faceless mask holding a gun, and the other in a green tracksuit with a white stripe and the number '001' on the back, standing on a black base.
Person wearing a LEGO head mask and gloves, holding their hands up in a playful pose, wearing an orange T-shirt.

COSTUMES

At Moncada, our riders wear iconic costumes while pulling your ad on a billboard right through the busiest, most high foot traffic areas in the city. It’s not just advertising. It’s performance marketing.
Our current lineup includes:

Squid Game Full

Spider-Man

Donald Trump

LEGO

DEADPOOL

SCREAM MOVIE

The Nun

Doctor

Superman

NFL Players

GHOST

Player 001 to 456 (You Choose How many)

Red Guards

Front Man

Where We Ride High Traffic Zones

Our bike billboards operate in the busiest, most visible areas., giving your brand maximum exposure where it counts. Whether you choose our clean Adrunner or our high-energy Adrunner Hero Mode, we strategically ride through:

Street view with traffic and the Capitol building in the background.

WashingtOn DC

  • Most walkable and tourist heavy, packed with offices, shops, restaurants, and entertainment venues and scores near a Walk Score of 97–98.

  • Encompasses K Street and Connecticut Avenue near Dupont dense with businesses, restaurants, shops, hotels, and over 3,000 organizations

  • A nightlife, cultural, and music hub—once “Black Broadway,” now vibrant with clubs like the 9:30 Club, and a Walk Score near perfect

  • High pedestrian flow around the circle’s park, cafés, embassies, think tanks, and metro station all with a Walk Score of 98 .


  • A historic arts and nightlife district—especially busy on weekend nights along 18th St & Columbia Rd

  • A top tourist and shopper magnet, with heavy foot traffic along cobblestone streets, waterfront, and M St NW

  • Constant tourist and worker foot traffic

  • Exceptionally crowded on event nights, near Verizon Center, White House front lawns

  • Busiest pedestrian street in Georgetown

A street view leading up to a historic courthouse with a tall, white clock tower in the background. The street is decorated with small American flags and holiday wreaths on lamp posts, and there are parked cars and a group of people in the distance.

Maryland

  • Upscale shopping, restaurants, and outdoor cafes.

    Constant pedestrian flow from Metro commuters, shoppers, and office workers.

  • Popular outdoor plaza with restaurants, shops, iPic Theater, gyms, and events.

    High foot traffic from residents, visitors, and weekend crowds.

  • The Fillmore music venue, movie theaters, restaurants, shopping, and a major Metro stop.

    Events and festivals draw large weekend crowds.

  • Restaurants, cafes, seasonal markets, and outdoor concerts.

    Strong daytime traffic from nearby courthouses and government buildings.

  • Waterfront shopping center with a boardwalk, paddle boats, and dining.

    Excellent family and weekend foot traffic.

  • University of Maryland students, faculty, and visitors.

    Heavy daytime and evening pedestrian activity.

  • Waterfront restaurants, boutiques, historic tours, and U.S. Naval Academy visitors.

    Peak tourist foot traffic in spring, summer, and fall.

  • Dense foot traffic inside the mall and at surrounding restaurants/events near Lake Kittamaqundi.

    Major regional shopping destination.

City skyline at dusk with illuminated buildings, a bridge over water, and reflections on the water surface.

VirginIa

  • Walk Score ~92; busy urban center with Ballston Quarter mall, shops, restaurants, and Quincy Park

  • Walk Score ~92; known for bustling nightlife, outdoor markets, cafes, and mixed-use urban hub .

  • High-rise district with scenic Potomac River views and heavy commuter traffic near the metro

  • Dense office/residential high-rises, retail, restaurants, and Amazon HQ2 in National Landing—high daily foot volume around Metro stops

  • A newly redeveloped, mixed-use corridor with strong retail draws and transit access, drawing commuters and shoppers

  • Historic King Street corridor lined with shops, eateries, weekly farmers markets, and steady tourist foot traffic .

  • Major “edge city” featuring Tysons Corner Center and Galleria malls alongside corporate HQs and dense daily activity

  • Transformed mall-turned-mixed-use center with big-box retail, cinema, dining, and strong highway-linked foot traffic .

We go where the people are — so your brand gets seen, remembered, and talked about.

Have a specific spot in mind? No problem. Whether it’s a busy plaza, a local event, your storefront, or any high-traffic area just tell us where, and our team will bring the billboard directly to your chosen location.

Billboard Ride Packages

AdRunner

For businesses seeking maximum visibility without costumes, we ride through high traffic areas with your brand on a sleek, professional billboard trailer

✅ No costumes only clean, bold branding
✅ Large mobile billboard bike
✅ Active in city centers, parks & events
✅ Eye catching design built to capture attention

Book
A man riding a bicycle with a large trailer attached that has a sign reading 'Advertise your business here' and a graphic of a wine bottle.
A person dressed as Spider-Man riding a bicycle with a trailer that reads, 'Advertise Your Business Here - Moncada.' Behind, a parade featuring individuals in superhero and costume outfits, including Batman, Superman, and others, with onlookers in the background.

AdRunner

Hero Mode

Turn your brand into a street-level spectacle. With Hero Mode we ride through busy city spots pulling your custom billboard, dressed in eye catching costumes and backed by upbeat music to draw the crowd

🔥 Costumed riders for unforgettable presence
🔊 Billboard bike equipped with speakers for music
🎯 Routes through city centers, parks, and events
📸 Perfect for viral marketing, product drops, and activations

Book

HOW IT WORKS

  • Pricing is customised to your campaign. Choose between a AdRunner Billboard (branded rider) or a AdRunner Hero Mode Billboard (standout characters like Squid Game, Spider-Man, and more). Let’s connect and design the perfect strategy for your brand.

  • Tell us your message, branding, and target location. You can even request specific characters or themes.

  • Our riders pedal through high-foot traffic areas, crowded places, delivering your message where it matters in front of real people.

  • Your brand gets attention, engagement, and buzz. Want analytics or photos? We offer optional media coverage of your campaign too.

  • A person dressed as Deadpool with a pink unicorn hat talking to two women, one of whom is wearing a unicorn headband, outside near a brick building with a event banner.

    Deadpool

    Deadpool isn’t just a comic icon he’s an instant attention magnet. Picture him riding our mobile bike billboard: crowds stop, phones roll, and your brand goes viral. His wild energy transforms city streets into pure advertising gold.

  • A person wearing a horror mask resembling a skull with an open mouth, dressed in a black hooded cloak at a nighttime event.

    Scream

    The Scream character brings bold, thrilling energy to the streets. Riding the Moncada mobile billboard, he turns heads, sparks cameras, and puts your brand in the spotlight. It’s fear meets fun unforgettable, unstoppable, and impossible to ignore

  • A young man with long dark hair wearing a black Moncada T-shirt and a navy blue cap, standing sideways against a plain white background.

    Moncada Team Branded

    The Moncada team doesn’t just deliver ads we deliver a statement. In sleek black uniforms with bold white ‘Moncada’ lettering, our crew commands attention. When we hit the streets, it’s more than marketing it’s a movement.

  • Close-up of Spider-Man costume with black background, highlighting the mask and chest emblem.

    Spiderman

    Spider-Man doesn’t just swing through the city he pulls real world attention to your brand. When our hero rides the Moncada mobile billboard, crowds light up, cameras roll, and your message takes center stage. His iconic presence makes your business unforgettable on the streets and online.

  • A person dressed as a ghost wearing sunglasses and a purple hat with a skull logo, holding a phone to their ear, standing next to a payphone outdoor during sunset.

    Ghost

    The Ghost Sheet character is mysterious, playful, and impossible to ignore. Floating through the streets on our Moncada mobile billboard, it grabs attention with curiosity and charm. People stop, snap photos, and share turning your ad into a buzzworthy spectacle. It’s spooky, simple, and surprisingly effective marketing.

  • Person wearing an orange t-shirt with a Lego head mask and holding a pair of oversized yellow Lego hands.

    Lego man

    The Lego Man is a walking block of nostalgia and charm. When he rides our Moncada mobile billboard, people smile, point, and pull out their phones. Kids love him, adults remember him, and your brand becomes part of the fun. He turns ordinary advertising into a playful, eye-catching experience that sticks.

  • A mannequin wearing a red hoodie with the hood up in a modern space with gray brick walls.

    Squid Games

    Team hits the streets as Squid Game players and guards, turning our mobile billboard into a live spectacle that grabs attention, sparks cameras, and makes your brand go viral.

  • Person wearing a mask resembling Donald Trump, pointing at the camera, with the White House in the background.

    Trump parode

    Our Trump parody character delivers bold, over-the-top entertainment that stops crowds in their tracks. With wild gestures, funny one liners, and nonstop energy, he turns laughter into attention. Riding the Moncada mobile billboard, your brand gets massive exposure with humor, satire, and unforgettable presence.

SCHEDULE consultaion

We believe powerful ideas start with a conversation. That’s why we offer a free consultation to learn about your business, your goals, and how we can get your brand in front of the right audience.

Join the Game. Dominate the Market..